EdgeStar appliances are made by Living Direct, a product development and support company and subsidiary of Ferguson plc. EdgeStar was launched as a house brand for Living Direct in 2004 to cater to niche appliance needs in the market.
Where Are EdgeStar Appliances Made?
EdgeStar appliances are manufactured in China, South Korea, and Thailand, depending on the type and model of the appliance. EdgeStar’s owner, Living Direct, maintains strict quality control standards across all manufacturing facilities, ensuring consistent performance and reliability for their appliances.
EdgeStar Brand Overview
|Austin, Texas, US
EdgeStar Appliance Owner History
The EdgeStar brand was launched in 2004 as a house brand for Living Direct, Inc. when the company received continued customer feedback about insights into niche appliance needs in the market.
In 2015, Living Direct, along with the brands, EdgeStar, Koldfront, and Avallon, was acquired by Ferguson plc, a British multinational plumbing and heating products distributor in England. Its brands include Ferguson Enterprises (in the United States). Living Direct was established as a subsidiary of Ferguson to manage the development and support of EdgeStar and other Ferguson-owned appliance brands.
Under Ferguson’s ownership, EdgeStar’s focus shifted towards residential appliances, expanding its product line to include refrigerators, freezers, wine coolers, kegerators, and beverage centers.
What Kind of Appliances Does EdgeStar Make?
EdgeStar primarily focuses on making compact appliances, catering to spaces with limited square footage. Their product line includes:
- Refrigerators: Including standard refrigerators, undercounter refrigerators, and beverage centers.
- Freezers: Chest freezers and upright freezers in various sizes.
- Wine coolers: Both freestanding and built-in wine coolers with different capacities and temperature ranges.
- Kegerators: Designed for converting into home kegerator systems.
- Ice makers: Portable and countertop ice makers.
- Dishwashers: Compact and portable dishwashers.
- Air conditioners: Portable and window air conditioners.
- Outdoor appliances: BBQ grills and portable fridge-freezers.
EdgeStar appliances are known for their innovative designs, energy-efficient technology, and competitive pricing. Many of the brand’s appliances feature digital temperature controls, adjustable shelves, and LED lighting.
Is EdgeStar a Good Appliance Brand?
EdgeStar is a good appliance brand if you prioritize affordability, compactness, and basic functionality. However, if you require advanced features, long-term durability, or a well-established brand name, you might consider other options.
Whether EdgeStar is a good brand for you depends on your priorities and budget.
Here are some factors to consider:
- Affordability: EdgeStar appliances are generally more affordable than similar models from major brands.
- Compact size: Ideal for small homes, apartments, or studios.
- Variety: Wide selection of specialized appliances like wine coolers, kegerators, and portable ice makers.
- Innovation: Features like digital controls, adjustable shelves, and energy-efficient technology.
- Customer service: Living Direct offers customer service and support for EdgeStar appliances.
- Brand recognition: EdgeStar is not as well-known as major appliance brands, which may lead to concerns about quality and reliability.
- Limited availability: EdgeStar appliances may not be available at all major retailers.
- Warranty: Warranties are typically shorter than those offered by major brands.
- Resale value: EdgeStar appliances may have lower resale value than major brands.
Overall, EdgeStar is a good option for budget-conscious consumers looking for compact appliances with innovative features. However, if you prioritize brand recognition, long warranties, and high resale value, you may want to consider a major appliance brand.
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